During my drive to work, I had a classical music station induced Deep Think session. In it, I realized the appeal of religion for some people. I think everyone would appreciate an ability to "unburden" yourself from the worries and concerns of regular day life. Not saying you'd live your life on autopilot but if you could hand off that negative energy to [worshipped thing], there might a major sense of calm you could find.
I also had some thoughts about "Selfless Service to Others" but that will need to be explored during another Deep Think in the future. ‎- Hey, it's CAJ!